Posts Tagged ‘blog’
Social Media: The Next Big Thing
Working in Social Media I get asked regularly to predict what the next cool thing in social media will be. This is because people have become comfortable with the rapid growth of Social Media over the last decade (yup – it...
Assessing Blogger and YouTube Reviewers
Some social media strategists and many PR professionals are tasked with gaining reviews for their company on prominent blogs and YouTube channels for greater exposure to their target audience.
And while they are busy pitching these...
Forming the Perfect Social Media Team
Having worked in social media and public relations for a few years now I sometimes have to explain to people that my job is a weird hybrid role between public relations, marketing, customer support, events, sales, web and campaigns....
Giving Away the Keys to the Kingdom
Why an intern should not create your social media strategy
People are talking about your brand online, the conversations are happening (with or without you) on forums, blogs, Twitter, your Facebook community page, etc. They have...
How to Set up RSS Feeds to be More Efficient
A few years a co-worker turned me on to a little thing called RSS (which, for the exceptionally nerdy, stands for Really Simple Syndication). According to Wikipedia an RSS feed is “a family of web feed formats used to publish...
How to get a job in Social Media
When ever I tell people what I do I generally get a response that is something along the lines of “That is so cool! How did you get in to that?”
And I would like to say that it was a strategic trajectory that took me...
Lost in Jargon
Having been in Israel for the last two weeks (hence the lack of posts) I can’t tell you how many times I have been frustrated by my ignorance of the local language. I find that rather than asking lots of questions, I just...
Privacy – A Modern Invention?
Photo by Alan Cleaver
A lot of people (especially people older than me) seem to talk a lot about privacy when they talk about social media. They ask who can see what, and question why it is necessary to be on LinkedIn, Facebook,...
Finding Your Voice
In my last blog about knowing who you are online I explained that the most important thing you can before you start to create an online presence for yourself is to find your voice. Discover what your passion is and the sound that...
Who Are You … Online?
Plenty of people, and companies, have jumped on the social media bandwagon. Two years ago jobs like mine didn’t exist, no one hired someone to manage a social media presence, or an online community manager, or a product evangelist....
